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A Summer of Uncertainty: The Impact on Birthright Israel’s Summer 2025 Cohort

Topic:

Principal Investigators:

Graham Wright, Leonard Saxe, Micha Rieser, Shahar Hecht, Samantha Shortall

Study Date: 

2025

Source:

Birthright Israel, Cohen Center for Modern Jewish Studies, and the Steinhardt Social Research Institute at Brandeis University

Key Findings:

  • Participants entered with unusually high baseline engagement: Compared to pre–October 7 cohorts, summer 2025 participants were more likely to have strong Jewish backgrounds, prior Israel experience, and higher pre-trip connection to Israel (53% “very connected”).

  • Political composition shifted: 42% identified as conservative (up sharply from 2023), while the share identifying as liberal declined.

  • Strong positive program impact despite crisis conditions:

    • Connection to Israel increased significantly (53% → 74%), while no change occurred among nonparticipants.

    • Knowledge about Israel increased across multiple domains, especially where baseline knowledge was lowest.

    • The importance of being Jewish increased, particularly among politically liberal participants.

    • Participants’ connection to Jewish life was maintained, while nonparticipants experienced declines over the same period.

    • Sense of responsibility toward other Jews and Israel increased.

  • Effects held even for highly engaged participants: Birthright continued to produce gains among those with Jewish day school backgrounds and high prior engagement, though effects were generally stronger among less-engaged participants.

  • Program impact in a deteriorating environment:
    Nonparticipants became less connected to Jewish identity and (among liberals) less connected to Israel over the same period—making Birthright’s effect partly protective (preventing decline) rather than only additive.

  • Experience remained highly positive despite disruption:
    Even though 31% of participants were evacuated during the Israel–Iran war, most rated the trip as highly meaningful and among the best experiences of their lives.

Methodology:

The study is based on two surveys of U.S. applicants to Birthright Israel’s summer 2025 trips, including both participants and applicants who did not attend. A pre-trip survey (N=2,285) was conducted shortly before departure, and a post-trip survey (N=1,384) was conducted three to four months later. The researchers use a quasi-experimental design, comparing changes over time between participants and nonparticipants (difference-in-differences) to estimate the program’s impact on attitudes toward Israel, Jewish identity, knowledge, and community connection. Weighting adjustments were applied to account for response bias.

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